Employing an impressive 1.0-inch CMOS sensor, the PowerShot G3 X delivers the rich color gradation and beautiful background blurring characteristic of large-sized sensors, while its bright f/2.8–5.6 24–600 mm (35 mm film equivalent) 25x optical zoom lens makes possible a wide range of focal lengths, from wide-angle to telephoto.

Calling upon the technological know-how cultivated in the Company's EF-series telephoto lenses, the PowerShot G3 X is Canon's first compact camera to incorporate an all-new six-group zoom lens design enabling a shortened overall length. The fixed-lens camera also features a compact body size that makes it easy to carry around, all while achieving an impressive 25x optical zoom.

The PowerShot G3 X's high-sensitivity 1.0-inch approximately 20.2-megapixel CMOS sensor draws out the full performance of the camera's newly developed lens, delivering high-quality imaging results with rich color gradation while also enabling beautifully blurred backgrounds. In addition, the sensor, combined with Canon's high-performance DIGIC 6 image processor, makes possible a maximum ISO sensitivity of 12800 to facilitate exceptional image quality with reduced noise even when shooting in low-light conditions.

Supporting use in a diverse range of shooting environments, the new G-series premium compact camera features a rugged body design that employs an enhanced combination of rubber and sealing materials around the operation controls and between external covers, making possible exceptional moisture and dust resistance.