Technology for Durability and Toughness

White Lenses

The lens barrel is the symbol of L-series performance

L-series telephoto and super telephoto lenses can be identified by their white lens barrels. White is considered appropriate for professional lenses subjected to the extreme heat of the blazing summer sun. In 1976, the FD600mm f/4.5 S.S.C. and the FD800mm f/5.6 S.S.C. were the first SLR camera lenses to be colored white to prevent build-up of heat inside the lens. In the intervening years, white has come to symbolize the professional performance of Canon lenses, known among photographers everywhere as “white lenses”. With the advent of electronic focus and the increased performance of EF lenses, the “white lens” nickname embodied the aspiration to excel.

Promising superior delineation and high-speed autofocus capable of capturing the immediacy and excitement even of motor sports, the battery of white lenses deployed at sporting events around the world is a tribute to L-series performance that captures the most dynamic split second without fail. The picture-taking environment continues to change. And reflecting advances in digital technology, expectations of lens performance are reaching new levels. Stimulating artistic sensibilities in response to photographers’ demands, supporting professionals who work at the forefront of their times, the letter ‘L’ represents a benchmark in imaging performance. But in pursuit of ever higher quality, that benchmark is merely a point along the way. Because at Canon, the pursuit of ideal lens quality never ends.